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Introduction to management in the hospitality industry: 10th ed.

Tác giả: Clayton W. Barrows, Tom Powers, Dennis Reynolds

The Tenth Edition of Introduction to Management in the Hospitality Industry features both historical perspectives and discussions of new trends in a variety of sectors. This book has the most thorough coverage of the hospitality industry, covering foodservice, lodging, and travel and tourism,...

Hospitality employee management and supervision: Concepts and practical applications

Tác giả: Kerry L. Sommerville

This text provides a hands-on, practical, and applications-based approach. The coverage is divided into four sections: legal considerations, employee selection, employee orientation and training, and communication and motivation.

Handbook of hospitality strategic management

Tác giả: Michael Olsen, Jinlin Zhao

This book covers all aspects of strategic management in hospitality: Environmental scanning relating to the hospitality and tourism industry; Competitive methods of multinational companies of the world-wide hotel industry; Organizational structure and Human Resources; The role of technology in...

Hospitality marketing management: Fifth edition

Tác giả: Robert D. Reid, David C. Bojanic

Hospitality Marketing Management is a comprehensive resource that explores the foundations of marketing in the hospitality industry and its unique themes, including: The roles of service and customer satisfaction in hospitality; Specific ways to achieve guest satisfaction through an understanding...

Strategic management for hospitality and tourism

Tác giả: Fevzi Okumus, Levent Altinay, Prakash K. Chathoth

Presenting to the strategy content, context and process, from international industries such as Radisson, McDonalds, Carnival Cruiselines and Disney, this text consist of five main sections: introduction, strategy content, strategy context, strategy process and cases. Each of the chapters within...