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Khoa Quản Trị Kinh Doanh

Duyệt theo:
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Mid-century ads

1. Mad for Ads; 2. Advertising in the Fifties: The Age of Affluence; 3. Advertising in the the Sixties: So, What's the Big Idea?; 4. Timeline.

  • Vị trí lưu trữ: 03 Quang Trung
  • Tổng sách: 1
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20th century alcohol & tobacco : 100 years of stimulating ads = 100 Jahre stimulierende Werbung = 100 ans de publicités stimulantes

Tác giả: Jim Heimann, Steven Heller, Allison Silver

Each era's alcohol and tobacco trends are exuberantly captured page after page, with brand images woven into American popular culture so effectively that almost anyone could identify such icons as the Marlboro Man or Spuds MacKenzie, figures so familiar they could appear in ads without the product ...

  • Vị trí lưu trữ: 03 Quang Trung
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90s : all-American ads

Selling at the end of the millennium. Zoom back in time to the 1990s! Revisit the 1990s in a massive compendium of advertising gems that sold Generation X and baby boomers everything from Game Boys to Boyz II Men. Page after page of ads for food, fashion, entertainment, and cars remind us how sex ...

  • Vị trí lưu trữ: 03 Quang Trung
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Elon Musk

Tác giả: Walter Isaacson

From the author of Steve Jobs and other bestselling biographies, this is the astonishingly intimate story of the most fascinating and controversial innovator of our era--a rule-breaking visionary who helped to lead the world into the era of electric vehicles, private space exploration, and ...

  • Vị trí lưu trữ: 03 Quang Trung
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Business model you : the one-page way to reinvent your work at any life stage

Tác giả: Tim Clark, Bruce Hazen, Alexander Osterwalder, Yves Pigneur, Alan Smith

Contents: Diagram. Reflect. Revise. Test. Next steps. Business Model You will find this all-new, full-color book deepens their understanding of the method with new tools and techniques including the Work Model Canvas, Outward Focus, Third Objects, The Three Questions, the "Passion" Myth, the ...

  • Vị trí lưu trữ: 03 Quang Trung
  • Tổng sách: 5
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