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Hospitality industry--Management

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Strategic management in the hospitality industry: 3rd ed.

Tác giả: Michael D. Olsen, Joseph J. West, Eliza Ching Yick Tse

Combining quality research and experience, it discusses key topics such as: environmental scanning, competitive strategies, structure and implementation, and performance. The book offers a combination of cumulative learning exercises, simulated decision making setting. Giving the role of strategy ...

  • Vị trí lưu trữ: 03 Quang Trung
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