CSDL sách
- Strategic management in the hospitality industry: 3rd ed.
- Tác giả: Michael D. Olsen, Joseph J. West, Eliza Ching Yick Tse
- Nhà xuất bản: Prentice Hall - New Jersey
- Năm xuất bản: 2008
- Số trang:358 p.
- Kích thước:24 cm
- Số đăng ký cá biệt:17228
- ISBN:0-13-119662-6
- Mã Dewey:647. 94 068
- Đơn giá:0
- Vị trí lưu trữ:03 Quang Trung
- Ngôn ngữ:English
- Loại tài liệu:Sách Chuyên ngành
- Đang rỗi/ Tổng sách:1/1
- Từ khóa:Strategic phanning, Hospitality industry, management
- Chủ đề: Strategic management & Hospitality industry--Management
- Chuyên ngành: Khoa Du Lịch
- Tóm tắt: Combining quality research and experience, it discusses key topics such as: environmental scanning, competitive strategies, structure and implementation, and performance. The book offers a combination of cumulative learning exercises, simulated decision making setting. Giving the role of strategy in creating firm value and growth and stresses the relationship between leadership theory, strategic thinking and financial management.
Sách cùng chuyên ngành
Sách cùng chủ đề
- Instructor's manual to accompany Hospitality strategic management : concepts and cases : 2nd ed.
- Hospitality strategic management : concepts and cases : 2nd ed.
- Strategic management for hospitality and tourism : 2nd ed.
- Strategic management for tourism, hospitality and events : 3rd ed.
- Suitability and application of selected tools of Strategic Management to Simulation Games (Global Management)