- Strategic management for hospitality and tourism : 2nd ed.
- Tác giả: Fevzi Okumus, Levent Altinay, Prakash Chathoth, Mehmet Ali Koseoglu
- Phiên bản:2nd ed.
- Nhà xuất bản: Routledge - London
- Năm xuất bản: 2020
- Số trang:337 p.
- Kích thước:25 cm.
- Số đăng ký cá biệt:52544
- ISBN:9780815393467
- Mã Dewey:647.940684
- Đơn giá:0
- Vị trí lưu trữ:03 Quang Trung
- Ngôn ngữ:English
- Loại tài liệu:Sách Chuyên ngành
- Đang rỗi/ Tổng sách:3/3
- Từ khóa:Tourism, management, hospitality industry
- Chủ đề: Hospitality industry--Management & Tourism--Management & Quản trị Sự kiện
- Chuyên ngành: Khoa Du Lịch
- Tóm tắt: Strategic Management for Hospitality and Tourism is an essential text for both intermediate and advanced learners aspiring to build their knowledge related to the theories and perspectives on the topic. The book provides critical and analytical insights on contemporary theoretical models and management practices while enhancing the learning process through worked examples and cases applied to the hospitality and tourism setting. This new edition highlights the rapidly changing socio-economic and political global landscape and addresses the cultural and socio-economic complexities of hospitality and tourism organizations in the new era.
- Sách điện tử:http://thuvienso.duytan.edu.vn/handle/123456789/205594
Sách cùng chuyên ngành
Sách cùng chủ đề
- Instructor's manual to accompany Hospitality strategic management : concepts and cases : 2nd ed.
- Hospitality strategic management : concepts and cases : 2nd ed.
- Strategic management for tourism, hospitality and events : 3rd ed.
- Strategic management for tourism, hospitality and events : 3rd ed.
- Strategic management for tourism, hospitality and events : 3rd ed.