CSDL SÁCH

Strategic management

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Suitability and application of selected tools of Strategic Management to Simulation Games (Global Management)

Tác giả: Benjamin Wagner

On the one hand, management in the functional sense aims to describe the processes and functions, such as planning, organization, leadership and control, that are necessary in organizations based on the division of labor. Management in the institutional sense describes the people, who perform...

  • Vị trí lưu trữ: 03 Quang Trung
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Strategic management

Tác giả: Jeffrey H Dyer, Paul Godfrey, Robert Jensen, David Bryce

Section I. Overviewchapter 1: what is strategy?section II: external environmentchapter 2: external environment analysis: opportunities and threatssection iii: the nature of business unit competitive advantagechapter 3: internal analysis: finding a firm's resources and capabilitieschapter 4: cost...

  • Vị trí lưu trữ: 209 Phan Thanh
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Strategic human resource management : 4th ed.

Tác giả: Jeffrey A. Mello

Part I: The context of strategic human resource management; Part II: Implementation of strategic human resource managment.

  • Vị trí lưu trữ: 209 Phan Thanh
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Marketing strategy : text and cases : 6th ed.

Tác giả: O. C. Ferrell, Michael Hartline

Packed with cutting-edge coverage, current examples, new cases, and photographs, the sixth edition delivers a practical, straightforward approach to analyzing, planning, and implementing marketing strategies--helping students learn to develop a customer-oriented market strategy and market plan....

  • Vị trí lưu trữ: 209 Phan Thanh
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Lead like Reagan: Strategies to motivate, communicate, and inspire

Tác giả: Dan Quiggle

Lead Like Reagan is a guide to more effective leadership, inspired by the Great Communicator himself. Drawing upon his time serving Ronald Reagan, author Dan Quiggle relates lessons learned first-hand from his front row seat to history. Using Reagan and other prominent business leaders as examples,...

  • Vị trí lưu trữ: 03 Quang Trung
  • Tổng sách: 1
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