CSDL sách
001
000006926
003
LDTU
020
$a0-13-119662-6
041
$aeng
082
$a647. 94 068
100
$aOlsen, Michael D.
245
$aStrategic management in the hospitality industry $cMichael D. Olsen, Joseph J. West, Eliza Ching Yick Tse
250
$aThird edition
260
$aNew Jersey $bPrentice Hall $c2008
300
$a358 p $c24 cm
520
$aCombining quality research and experience, it discusses key topics such as: environmental scanning, competitive strategies, structure and implementation, and performance. The book offers a combination of cumulative learning exercises, simulated decision making setting. Giving the role of strategy in creating firm value and growth and stresses the relationship between leadership theory, strategic thinking and financial management.
650
$aStrategic management
653
$aStrategic phanning
700
$aWest, Joseph J.
852
$a209 Phan Thanh $bTiếng Anh
911
Đinh Thị Thu Hồng
928
17228
Sách Chuyên ngành
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- Strategic management for tourism, hospitality and events : 3rd ed.
- Suitability and application of selected tools of Strategic Management to Simulation Games (Global Management)