CSDL sách
- Operational Techniques: Resource Based Approach for the Hospitality and Tourism Industries
- Nhóm Tác giả: Nicholas Johns, Hadyn Ingram and Ian Senior
- Nhà xuất bản: Cengage Learning EMEA - Great Britain
- Năm xuất bản: 1994
- Số trang:60 p.
- Kích thước:30 cm
- Số đăng ký cá biệt:32292
- ISBN:0304329258
- Mã Dewey:647.94 0681
- Đơn giá:0
- Vị trí lưu trữ:03 Quang Trung
- Ngôn ngữ:English
- Loại tài liệu:Sách Tham Khảo
- Đang rỗi/ Tổng sách:1/1
- Từ khóa:Hospitality and Tourism Industries
- Chủ đề: Hospitality industry--Management
- Chuyên ngành: Khoa Du Lịch
- Tóm tắt: Each book in this series acts as a core thread aimed to assist both student and lecturer through the increasing complexity and range of subjects which make up hospitality and tourism courses. This text provides the basis for a complete marketing course or module for students of hospitality and tourism. It can be used with full time degree or diploma students, or those on postgraduate or short courses. The integrated guide leads the reader through the course. Each chapter has review questions, extension questions and practical exercises.
Sách cùng chuyên ngành
Sách cùng chủ đề
- Instructor's manual to accompany Hospitality strategic management : concepts and cases : 2nd ed.
- Hospitality strategic management : concepts and cases : 2nd ed.
- Strategic management for hospitality and tourism : 2nd ed.
- Strategic management for tourism, hospitality and events : 3rd ed.
- Hospitality facilities management and design : 3rd ed.