001
000006783
003
LDTU
020
$a0304329258
041
$aeng
082
$a647.94 0681
100
$aJohns, Nicholas $etác giả
245
$aOperational Techniques $bResource Based Approach for the Hospitality and Tourism Industries $cNicholas Johns, Hadyn Ingram and Ian Senior
260
$aGreat Britain $bCengage Learning EMEA $c1994
300
$a60 p. $c30 cm
520
$aEach book in this series acts as a core thread aimed to assist both student and lecturer through the increasing complexity and range of subjects which make up hospitality and tourism courses. This text provides the basis for a complete marketing course or module for students of hospitality and tourism. It can be used with full time degree or diploma students, or those on postgraduate or short courses. The integrated guide leads the reader through the course. Each chapter has review questions, extension questions and practical exercises.
650
$aHospitality industry -- Management
653
$aHospitality and Tourism Industries
700
$aIngram, Hadyn $e tác giả
852
$a209 Phan Thanh $bNgoại văn
911
Trần Thị Hậu
927
Tặng
928
32292
Sách Chuyên ngành
Sách cùng chủ đề
- Instructor's manual to accompany Hospitality strategic management : concepts and cases : 2nd ed.
- Hospitality strategic management : concepts and cases : 2nd ed.
- Strategic management for hospitality and tourism : 2nd ed.
- Strategic management for tourism, hospitality and events : 3rd ed.
- Hospitality facilities management and design : 3rd ed.