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- Strategic management : 5th ed.
- Tác giả: Gregory G. Dess
- Nhà xuất bản: McGraw-Hill/Irwin - New York
- Năm xuất bản: 2010
- Số trang:912 p.
- Kích thước:25 cm
- Số đăng ký cá biệt:34094
- ISBN:978-0073530413
- Mã Dewey:658.4012
- Đơn giá:0
- Vị trí lưu trữ:209 Phan Thanh
- Ngôn ngữ:English
- Loại tài liệu:Sách Chuyên ngành
- Đang rỗi/ Tổng sách:7/7
- Từ khóa:Management
- Chủ đề: Quản trị Kinh doanh & Strategic planning
- Chuyên ngành: Khoa Quản Trị Kinh Doanh
- Tóm tắt: Providing solid treatment of traditional topics in strategic management as well as thorough coverage of contemporary topics such as digital & internet strategies, innovation & corporate entrepreneurship, knowledge management, and intellectual assets. The text is rounded off by rich, relevant, and teachable cases. This text’s accessible writing style and wealth of new and updated illustrations, which clarify the most difficult topics, make this text the best resource for your students.
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