CSDL sách
001
000001221
003
LDTU
020
$a978-0073530413
041
$aeng
082
$a658.4012
100
$aGregory G. Dess
245
$aStrategic management $bText and cases $cGregory G. Dess, G.T.Lumpkin, Alan B. Eisner
250
$a15th ed
260
$aNew York $bMcGraw-Hill/Irwin $c2010
300
$a912 p. $c25 cm
500
$aDonated with love from VCDS in New York, USA
504
$a Includes index
520
$aProviding solid treatment of traditional topics in strategic management as well as thorough coverage of contemporary topics such as digital & internet strategies, innovation & corporate entrepreneurship, knowledge management, and intellectual assets. The text is rounded off by rich, relevant, and teachable cases. This text’s accessible writing style and wealth of new and updated illustrations, which clarify the most difficult topics, make this text the best resource for your students.
650
$aStrategic planning
653
$aStrategic planning
700
$aLumpkin,G.T.
852
$a209 Phan Thanh $bNgoại văn
911
Trần Thị Yến Phương
927
Tặng
928
34094
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