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Essentials of organizational behavior : an evidence-based approach : 2nd ed.

Tác giả: Terri A. Scandura

A new Emotions and Moods chapter delves into important topics like emotional intelligence, emotional contagion, and affective neuroscience. A new Power and Politics chapter unpacks the most effective influence strategies and helps students develop their political skills. A stremlined table of ...

Essentials of marketing research : a hands-on orientation

Tác giả: Naresh K. Malhotra

This text provides a better teaching and learning experience–for you and your students. It will help you to: Give students a framework for understanding: A clear framework helps students grasp marketing research principles, as well as the relationship between marketing research and management; ...

Leadership in organizations : 9th ed.

Tác giả: Gary Yukl, William L. Gardner III

Chapter 1: The nature of leadership; Chapter 2: Leadership behavior; Chapter 3: The leadership situation and adaptive leadership; Chapter 4: Decision making and empowerment by leaders; Chapter 5: Leading change and innovation; Chapter 6: Power and influance tactics; Chapter 7: Leader traits and ...

Essentials of entrepreneurship and small business management : 9th ed.

Tác giả: Norman M. Scarborough, Jeffrey R. Cornwall

Taking a practical, hands-on approach to entrepreneurship, this text equips students with the tools and critical-thinking skills needed for small business success. Now in its 9th Edition, Essentials of Entrepreneurship and Small Business Management teaches students how to successfully launch and ...

Principles of microeconomics : 9th ed.

Tác giả: N. Gregory Mankiw

Part I: Introduction; Part II: How market work; Part III: Markets and welfare; Part IV: The economics of the public sector; Part V: Firm behavior and the organization of industry; Part VI: The economics labor markets; Part VII: Topics for further study.