CSDL sách
001
000004843
003
LDTU
020
$a0827386486
041
$aeng
082
$a910.68
100
$a Kay, H. Kenner $eAuthor
245
$aSelling tourism $cH. Kenner Kay
260
$aAustralia $bThomson $c2003
300
$a221 p. $bimages $c25 cm
504
$a Index: 217 - 221 p.
520
$aThe material strives to provide a balanced approach, addressing the selling process from the standpoint of all eight sectors of tourism including adventure and recreation, tourism services, attractions, transportation, events and conferences, travel trade, accommodations, and food and beverages. With this text, students gain a thorough understanding of the tourism sales process.
650
$aTourism -- Marketing
653
$aTourism marketing
852
$a209 Phan Thanh $bTiếng Anh
911
Đinh Thị Thu Hồng
927
Mua
928
24434
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