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Strategic management : creating competitive advantages : 5th ed.

Tác giả: Gregory Dess, G.T. (Tom) Lumpkin, Alan Eisner

Part1. Strategic analysis; Part2. Strategic formulation; Part3. Strategic implementation; Part4. Case analysis.

International dimensions of business policy and strategy

Tác giả: John S. Garland, Richard N. Farmer

It focuses clearly on the internationalization of competition and markets, and discusses subsequent changes in corporate strategies. The coverage not only includes the normal functional strategies of production, finance and marketing, but also the issues of locational strategies, market...

Year 2000 problem : strategies and solutions from the fortune 100

Tác giả: Leon A. Kappelman

Among the Year 2000 strategies described in detail are tactics instituted at the Chubb Group, Chase Manhattan Bank, Union Pacific, and IBM. These case studies clarify problems of estimation, cost, scheduling, testing, risk management, and liability, among other critical elements of the process.

Strategic management for hospitality and tourism

Tác giả: Fevzi Okumus, Levent Altinay, Prakash K. Chathoth

Presenting to the strategy content, context and process, from international industries such as Radisson, McDonalds, Carnival Cruiselines and Disney, this text consist of five main sections: introduction, strategy content, strategy context, strategy process and cases. Each of the chapters within...

Organizing genius: The secrets of creative collaboration

Tác giả: Warren Bennis, Patricia Ward Biederman

Drawing from six case studies that include Xerox's PARC labs, the 1992 Clinton campaign, and Disney animation studios, Bennis and coauthor Patricia Biederman distill the characteristics of successful collaboration, showing how talent can be pooled and managed for greater results than any individual...