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Proven strategies in competitive intelligence

Tác giả: Richard C. Christian

This book presents contents as introduction; Organizational chart of publisc relations; Current issues and topics in public relations and communications; Advanced public relations practice in key industries; Special tactics for public relations and corporate communications

Strategic management : theory and practice

Tác giả: G. A. Cole

This book provides a clear, concise introduction to theory and practice of Strategic management as require by the business studies degree student. It will also be suitable for students on postgraduate course in management or business studies including the Diploma in management studies and...

Clausewitz on strategy

Tác giả: Ghyczy, Tiha Von

This book investigates the nature of strategy. It speaks lodly and claerly to both reflective practitioners of business and emerging strategists about how to proceed during period of instability, uncertainty and rapid change.

Strategic management : competitiveness and globalization

Tác giả: Michael A. Hitt, R.Duane Ireland, Robert E. Hoskisson

This book presents three major parts such as Strategic management; Strategic actions strategy formulation; Strategic actions: strategy implementation.