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Annual editions : mass media : 9th ed.

Tác giả: Joan Gorham

It introduces concerns that have been raised about the impact of Mass media use and content on children, daily living, and on society. It explores media as sources of news and information, along with the public's changing attitude towards news coverage. It also introduces perspectives on media ...

Public economics

Tác giả: Gareth D. Myles

This book is entirely self contained and covers, in the first section, the competitive equilibrium theory and wefare economics that underpin the analysis of policy design. The second section then studies commodity taxation, income taxation, tax reform, the public economics of risk and corporation ...

Clausewitz on strategy

Tác giả: Ghyczy, Tiha Von

This book investigates the nature of strategy. It speaks lodly and claerly to both reflective practitioners of business and emerging strategists about how to proceed during period of instability, uncertainty and rapid change.

Strategic management : competitiveness and globalization

Tác giả: Michael A. Hitt, R.Duane Ireland, Robert E. Hoskisson

This book presents three major parts such as Strategic management; Strategic actions strategy formulation; Strategic actions: strategy implementation.

Impact: A guide to business communications

Tác giả: Margot Northey

Thinking about communications, strategies in planning for writing and speaking, writing clearly, writing with impact, routine and good news correspondece, bad news correspondence, persuasive writing, informal reports, formal reports and proposals, oral ...