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Business research methods : 6th ed.

Tác giả: William G. Zikmund

This book is organized into eight parts. Each of the first six parts presents the basic concepts for one of the stages in the research process and discusses how these concepts related to decisions about conducting specific projects. The last two parts provided students with real world material for ...

Creating value : shaping tomorrows business

Tác giả: Shiv S. Mathur, Alfred Kenyon

The framework and its main building blocks, understanding competitive strategy and the nature of competition, competitive strategies for profit, resources and business strategy, corporate strategy, distant and international strategies, organizing for formulating and implementing business strategy.

Business communication

Nhóm Tác giả: Harvard Business Essentials

Presentation problems: Good writing, start-up strategies, the first draft, getting it right, everyday writing, presentations, backstage, show time, dialogue ...

Turn your passion into profits : how to start the business of your dreams

Tác giả: Janet Allon

Comparative accounting and harmonization, international financial reporting issues, international financial analysis, international management accounting control, international taxation, auditing, and future issues.

Business : an integrative approach : 2nd ed.

Tác giả: Fred L. Fry, Charles R. Stoner, Richard E.

This book represents a fresh approach to teaching the introduction to business course. It is truly integrative business text on the market. It includes four major parts such as the integrative nature of business, the impact of external forces, providing excellence in products and services, ...