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Business : an integrative approach : 2nd ed.

Tác giả: Fred L. Fry, Charles R. Stoner, Richard E.

This book represents a fresh approach to teaching the introduction to business course. It is truly integrative business text on the market. It includes four major parts such as the integrative nature of business, the impact of external forces, providing excellence in products and services, ...

A raw deal : trade and the world's poor

Tác giả: Peter Madden

A raw deal is about why the poor stay poor. It shows how they are exploited by the internationsl trading system and why changes are needed that will bring long- term benefits to the third world. This challenging book draws on the experience of Christian Aid's work overseas to show the prospects of ...

Business communication today

Tác giả: Courtland L. Bovee, Jonh V. Thill

Foundations of business communication, the writing process; Letters, memos, e-mail, and other brief messages; Information and technology; Reports and oral presentations; Employment messages; Special topics in business communication.

e-Business and e-Commerce for managers

Tác giả: H. M. Deitel, P.J. Deitel, K. Steinbuhler

Constructing an e-Business; e-Business and e-Commerce; internet marketing; legal, ethical, social and global issues; e-Business and e-Commerce case studies; Appendices.

Understanding business : 8th ed.

Tác giả: William G Nickels, James M. McHugh Susan M. McHugh

This book presents six parts with brief contents such as Business trends: cultivatin a business in diverse, global environments; Business ownership: starting a small business; Business management: empowering employees to satisfy customers; Management of human ...