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Internet marketing : an hour a day

Tác giả: Matt Bailey

Provides step-by-step instruction to help you design, implement, and measure an internet marketing strategy Uses the empowering and winning approach that has made the books in the Hour a Day series top sellers Breaks down intimidating topics into approachable, hour-a-day tasks.

Starting an online business all-in-one for dummies

Tác giả: Shannon Belew, Joel Elad

Contents: Online business basics; Legal and accounting; Web site design; online and operating; Internet security; Boosting sales; Retail to e -tail; Storefront selling; Fundraising sites; Niche e - commerce; E - commerce advanced.

Facebook marketing all-in-one for dummies

Tác giả: Amy Porterfield, Phyllis Khare, Andrea Vahl

Contents: Joining the facebook marketing revolution; Claiming your presence on facebook; Adding the basic to your facebook page; Bulding, engaging, retaining, and selling to your community; Understanding facebook applications; Making facebook come alive with events and content.

Customer service on the internet : building relationships, increasing loyalty, and staying competitive

Tác giả: Jim Sterne

The web was made for customer service, customer service in a modern world, publishing on the web, managing E-Mail: when customer come calling, encouraging customer conversations, measuring your success, knowing your customers as individuals-again, extranets-access to live information.

Increasing hits and selling more on your web site

Tác giả: Greg Helmstetter

Part 1: Developing your web strategy; Part 2: Site promotion: generating hits; Part 3: Designing your site to make money.