Khoa Du Lịch
Catering management handbook : the complete guide to hotel, restaurant and outside catering
The many contributor offer information and advice on various topics; the contents cover in detail: Setting up, financial accounts and budgetary control, legal requirements, line management, sale, marketing and public relations,...
- Vị trí lưu trữ: Tồn kho (03 Quang Trung)
- Tổng sách: 1
- Đang rỗi: 1
Sales & marketing for travel & tourism
1. Introduction; 2. The nature of the tourism product; 3. Psychology of the traveler; 4. Market research; 5. Image; 6. The marketing mix in travel and tourism; 7. Communications; 8. Advertising, publicity, and promotion; 9. Using advertising effectively; 10. The sales function in the travel ...
- Vị trí lưu trữ: 03 Quang Trung
- Tổng sách: 1
- Đang rỗi: 1
Selling destinations : geography for the travel professional
This best-selling book explores the world’s leading centers of tourism and shows how a realistic knowledge of destinations can translate into travel career success. This text has been updated to reflect changes in professional and government policy, and an overall change in ...
- Vị trí lưu trữ: 03 Quang Trung
- Tổng sách: 1
- Đang rỗi: 1
Foodservice cost control using Microsoft Excel for Windows
This text-workbook template package provides students with a working knowledge of foodservice cost control concepts. By integrating these concepts with spreadsheet applications, students are better able to understand cost control methods for foodservice operations.
- Vị trí lưu trữ: Tồn kho (03 Quang Trung)
- Tổng sách: 1
- Đang rỗi: 1
At the end of this five day course the course members will be able to: Explain the nature of the hotel and catering industry and its relation to their own particular job within the industry; Exercise social skills when dealing with collegues, management and customer.
- Vị trí lưu trữ: Tồn kho (03 Quang Trung)
- Tổng sách: 1
- Đang rỗi: 1