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Public relations case studies from around the world : 2nd ed.

Tác giả: Judy VanSlyke Turk, Jean Valin

The case studies in this book, many of which have won national or international awards, represent an impressive scope of public relations practice―from public diplomacy to corporate social responsibility to crisis communications to social justice issues and special events. These chapters take a ...

Outstanding operations directors : 31 case studies showcasing excellence

Tác giả: Chris Edger

irstly, it is packed with 31 Case Studies from twenty-seven CEOs, MDs and ODs from some of the UK’s leading multi-site hospitality companies (including Stonegate Group, McDonalds, Caffé Nero, Mitchells and Butlers, Punch Pubs & Co, Greene King, Everards, St Austell, Whitbread, Parkdean Resorts, TGI ...

HBR guide to building your business case

Tác giả: Raymond Sheen, Amy Gallo

The HBR Guide to Building Your Business Case, written by project management expert Raymond Sheen, gives you the guidance and tools you need to make a strong case. You’ll learn how to: Spell out the business need for your idea; Align your case with strategic goals; Build the right team to shape and ...

A workbook of ethical case scenarios in applied behavior analysis : 2nd ed.

Tác giả: Darren Sush, Adel C. Najdowski

Section I: Background and Preparation for Analysis of Ethical Case Scenarios. Section II: Ethical Case Scenarios.

The case study handbook : a student's guide : revised edition

Tác giả: William Ellet

presents a potent new approach for efficiently analyzing, discussing, and writing about cases. Early chapters show how to classify cases according to the analytical task they require (making a decision, performing an evaluation, or diagnosing a problem) and quickly establish a base of knowledge ...