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Mis cases: Decision making with application software

Tác giả: Lisa Miller

A casebook to complement most MIS/CIS textbooks. Designed to demonstrate how software can support managerial decision-making activities, this casebook features 20 cases (more than another casebook currently on the market) that cover functional areas of the firm, are spread across three difficulty ...

Electronic commerce : 10th ed.

Tác giả: Gary Schneider

Packed with the most cutting-edge coverage available, ELECTRONIC COMMERCE, 10e equips students with a solid understanding of the dynamics of this fast-paced industry. It delivers comprehensive coverage of emerging online business strategies and technologies in the electronic commerce marketplace. ...

Principles of marketing : a South Asian perspective : 5th ed.

Tác giả: Phillip Kotler, Gary Armstrong, Prafulla Y. Agnihotri, Ehsan ul Haque

Including: Marketing: creating and capturing customer value; Company and marketing strategy; Analyzing the marketing environment; Managing marketing information to gain customer insights;...

Microeconomics : 7th ed.

Tác giả: Robert S. Pindyck, Daniel L. Rubinfeld

With the economy currently in turmoil, understanding how businesses and consumers interact is more important than ever―for business owners and students of economics, alike. A handy, fluff-free resource tool, guide simplifies the world of microeconomics through the use of definitions, formulas and ...

The short-run demand for workers and hours

Tác giả: Fair Ray C.

Introduction; Description and critique of crevious studies; A theoretical of the short-run demand for production workers; The basic results for production works; Tests of various hypotheses regarding the short-run demand for production workers;...