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Electronic commerce : 10th ed.

Tác giả: Gary Schneider

Packed with the most cutting-edge coverage available, ELECTRONIC COMMERCE, 10e equips students with a solid understanding of the dynamics of this fast-paced industry. It delivers comprehensive coverage of emerging online business strategies and technologies in the electronic commerce marketplace. ...

Principles of marketing : a South Asian perspective : 5th ed.

Tác giả: Phillip Kotler, Gary Armstrong, Prafulla Y. Agnihotri, Ehsan ul Haque

Including: Marketing: creating and capturing customer value; Company and marketing strategy; Analyzing the marketing environment; Managing marketing information to gain customer insights;...

Microeconomics : 7th ed.

Tác giả: Robert S. Pindyck, Daniel L. Rubinfeld

With the economy currently in turmoil, understanding how businesses and consumers interact is more important than ever―for business owners and students of economics, alike. A handy, fluff-free resource tool, guide simplifies the world of microeconomics through the use of definitions, formulas and ...

The short-run demand for workers and hours

Tác giả: Fair Ray C.

Introduction; Description and critique of crevious studies; A theoretical of the short-run demand for production workers; The basic results for production works; Tests of various hypotheses regarding the short-run demand for production workers;...

The Web Learning Fieldbook: Using the World Wide Web to Build Workplace Learning Environments

Tác giả: Valorie Beer

It gives you access to: Sample learning environments to guide you in creating your own; Links to related sites, as well as customizable electronic templates and tools that you can download and use right away; Useful, not overly technical advice on how to incorporate web-based learning into your ...