CSDL sách
- Managerial economics
- Tác giả: Mark Hirschey, James L. Pappas
- Nhà xuất bản: The Dryden - San Diego
- Năm xuất bản: 1993
- Số trang:491 p.
- Kích thước:30 cm
- Số đăng ký cá biệt:5459
- ISBN:0-03-074808-9
- Mã Dewey:330.068
- Đơn giá:0
- Vị trí lưu trữ:209 Phan Thanh
- Ngôn ngữ:English
- Loại tài liệu:Sách Chuyên ngành
- Đang rỗi/ Tổng sách:1/1
- Từ khóa:managerial economics
- Chủ đề: Quản trị Kinh doanh & Managerial--Economics
- Chuyên ngành: Khoa Quản Trị Kinh Doanh
- Tóm tắt: This book provide a solid foundation of economic understanding for use in managerial decision making. It offers a practical treatment of economic theory and analysis in an intuitive, calculus-based format. Its focus is on presenting those aspects of economic theory and analysis that are most relevant to students of business administration, and a wide variety of examples and simple numerical problems are used to illustrate the application of managerial economics to a vast assortment of practical situations. The nature of the decision process and the role that economic analysis plays in that process are emphasized throughout. This major revision is designed to maximize accessibility for a student audience with little or no background in economics, and no previous training in calculus.
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