CSDL sách
- Advertising and the promotion industry
- Tác giả: Maggie Jo St John
- Nhà xuất bản: Prentice Hall - New York
- Năm xuất bản: 2008
- Số trang:117 p.
- Kích thước:24 cm
- Số đăng ký cá biệt:8620
- ISBN:0-13-720038-2
- Mã Dewey:428.6
- Đơn giá:92000
- Vị trí lưu trữ:Tồn kho (03 Quang Trung)
- Ngôn ngữ:Tiếng Anh
- Loại tài liệu:Sách Chuyên ngành
- Đang rỗi/ Tổng sách:1/1
- Từ khóa:Advertising, promotion industry
- Chủ đề: Advertising & Promotions
- Chuyên ngành: Khoa Tiếng Anh
- Tóm tắt: The book is devided into 8 Units: Unit1: promotion through history, Unit 2: Sales promotion, Unit 3: Public relation and personal selling, Unit 4: Advertising, Unit 5: Advertising campaigns, Unit 6: The media, Unit 7: Advertising culture, Unit 8: Advertising standards.
Sách cùng chuyên ngành
- Reflect 5 : listening & speaking : students book with Spark platform
- Reflect 5 : reading & writing : student's book with online practice and student's ebook
- Reflect 6 : reading & writing : student's book with online practice and student's ebook
- Reflect 6 : listening & speaking : students book with Spark platform
- Reflect 2 : listening & speaking : students book with Spark platform
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