Tóm tắt:

This case study is based on theory and actual data. In order to get results, author have collected all major information about travel, tourism industry, etc. from primary and secondary sources, such as textbooks, the Internet, as well as data from the Domestic Tourism Business. Based on this information, author will present some of the characteristics of the company's staff, services, organizational structure, and tourism resources, and then make some suggestions for attracting domestic guests.