Tóm tắt:

Part A is the introduction of the graduation paper including rationale, aims and objectives, scope of the study, method of the study and study’s organization. Part B is talk about the development; it includes three chapters: Chapter 1 is theoretical background about Tourism and Tourist, Hotel and Hotel Business and customer’s service at the hotel. Chapter 2 is case description describing the overview of Pink Lotus Hotel and real situation the quality of customer’s service at this hotel. Chapter 3 is the analysis, evaluation of the problems and the suggestions for giving ways to attract tourists to Pink Lotus Hotel. Part C is the conclusion and further implications.