CSDL Luận văn - Luận án
An investigation into the real situation of the marketing activities and suggestions for attracting tourists at My Son World cultural heritage
Số trang:
48 p.
Chuyên ngành:
Tiếng Anh Du lịch
Mã phân loại:
420
Kiểu tài liệu: Khóa luận Tốt nghiệp
Nhà xuất bản:
Duy Tan University
Nơi lưu trữ: 03 Quang Trung
Năm xuất bản:
2018
Ngôn ngữ: Tiếng Anh
Chủ đề:
English--Hotel
&
Marketing--Tourism
Tóm tắt:
Chapter I is theoretical background about My Son World cultural heritage and some information about art architecture, universally notable values; Chapter II is case description describing the tourstm service marketing and real situation the quality of marketing activities at World cultural heritage; Chapter III is the analysis and evaluation of the problems.
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- An analysis of the suggested translation of chapter 5 from the book “Understanding Global Cultures” by Martin J. Gannon & Rajnandini Pillai, 2016
- An investigation into the real situation and some solutions for improving the service quality of the food and beverage department at Quoc Thien hotel, Da Nang
- An investigation into the real situation and some solutions for improving the service quality of housekeeping at Furama Resort Danang