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001

000006977

003

LDTU

020

$a9781118637227

041

$aeng

082

$a338.4791

100

$aMayo, Frederic B.

245

$aPlanning an applied research project in hospitality, tourism, and sports $cFrederic B. Mayo

260

$aNew Jersey $bWiley $c2014

300

$a257 p. $c22 cm

520

$aIt provides a comprehensive and carefully structured treatment of all the aspects involved in planning a research project. Instead of being a statistically oriented book, this text provides a conceptual and process-oriented approach to planning and conducting research. Written for both students and professionals, it is easy to read, short, and to the point, i.e., practical. The book provides basic, yet comprehensive information about doing research, and can be used not only in a “research methods” course where students will have to plan and conduct a research project, but also in earlier course work to help students learn to write research papers.

650

$aHospitality industry

653

$aHospitality industry

852

$a209 Phan Thanh $bNgoại văn

911

Đinh Thị Thu Hồng

927

Mua

928

34277