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Travel perspectives : a guide to becoming a travel professional: 4th ed.

Tác giả: Ginger Gorham, Susan Rice

A Guide to Becoming a Travel Professional will take students on a journey exploring new career opportunities, new technologies, and the new realities involved in traveling, travel products, geography and sales. The Internet is presented as a strong reference tool for sales and marketing and new ...

A practical guide to fares and ticketing: 3rd ed.

Tác giả: Jeanne Semer-Purzycki

Includes the most current information and practices on sales, promotion, booking, pricing, and ticketing of airline travel. It also addresses the changing role of the retail travel agent as well as the effect of technology in the travel workplace. This text is designed to present a hands-on ...

The professional guide : dynamics of tour guiding

Tác giả: Kathleen Lingle Pond

This handbook aims to provide guides with a foundation to the tourism and travel industry. It begins with a definition of the various kinds of guides and an overview of guiding throughout history and the world. It then explores and examines the following areas: theories and techniques of learning; ...

Hospitality employee management and supervision: Concepts and practical applications

Tác giả: Kerry L. Sommerville

This text provides a hands-on, practical, and applications-based approach. The coverage is divided into four sections: legal considerations, employee selection, employee orientation and training, and communication and motivation.

eTourism

Tác giả: Buhalis, Dimitrios

This book addresses the digitization of all processes and value chains in the tourism, travel, hospitality and catering industries. By analysing the new technological trends it provides a solid basis for analysing the impacts of the Information Communication Technology (ICT) revolution on the ...