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Balancing on the wire The art of managing media organization

Tác giả: James Redmond, Robert Trager

The media industries: their rise and management environment, individuality in the organizational context, media manager skills development, the strategic side of media management: long-term strategy, law and the media manager

A traitor to his class : Robert A.G Monks and the battle to change corporate America

Tác giả: Hilary Rosenberg

This book is about the biography of a man who dared to demand that corporate America is answerable to both its owners and society. It is an engaging and enthralling look at one of today's hottest, most controversial movements in business.

International bussiness : 4th ed.

Tác giả: Michael R. Czinkota, Ilkka A. Ronkainen, Michael H. Moffett

Part 1: Introduction to international business theory and practice; Part 2: The international business environmet and institutions; Part 3: International business and the nation-state; Part 4: International business preparation and market entry; Part 5: International business strategy and ...

Essentials of management information system

Tác giả: Kenneth C. Laudon

This book contains many features that encourage students to learn actively and to engage in management problem solving. Including six major parts such as organization - management and the network revolution; Technical foundational of information ...