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Business communication essentials (CD)

Tác giả: John V. Thill

This new book is a text, a workbook, and a Handbook of Grammar, Mechanics, and Usage, all-in-one package. This text offers students-especially those who lack proficiency in business English-the tools they need to succeed in today's workplace with a heavy emphasis on exercises to improve grammar, ...

Marketing management: A strategic decision making approach

Tác giả: Harper W Boyd, Orville C. Walker, John W. Mullins

Designed for courses in which decision-focused cases are an important element and/or where student projects, such as the development of a marketing plan, are assigned.

Intermediate Microeconomics: A Modern Approach: 6th ed.

Tác giả: Hal R Varian

Offering material on game theory and strategic behaviour, this microeconomics textbook has added chapters on game applications, systems competition, information technology and auctions.

Getting a job: A study of contacts and careers : 2nd ed.

Tác giả: Mark Granovetter

This classic study of how 282 men in the United States found their jobs not only proves "it's not what you know but who you know," but also demonstrates how social activity influences labor markets. Examining the link between job contacts and social structure, Granovetter recognizes networking as ...

The economics of public issues

Tác giả: Roger LeRoy Miller...[et. al]

The authors' clear presentation and straightforward applications make the study of economics entertaining and informative. The Economics of Public Issues is an essential source of engaging, relevant readings for a principles of economics course, and an excellent way to spark independent thinking in ...