CSDL sách
- What's your digital business model? : six questions to help you build the next-generation enterprise
- Tác giả: Peter Weill, Stephanie Woerner
- Nhà xuất bản: Harvard Business Review Press - Boston
- Năm xuất bản: 2018
- Số trang:239 p.
- Kích thước:24 cm
- Số đăng ký cá biệt:47677
- ISBN:9781633692701
- Mã Dewey:658.05
- Đơn giá:0
- Vị trí lưu trữ:209 Phan Thanh
- Ngôn ngữ:English
- Loại tài liệu:Sách Chuyên ngành
- Đang rỗi/ Tổng sách:3/3
- Từ khóa:Strategic planning, technological innovations
- Chủ đề: Strategic planning & Thương mại Điện tử & Technological innovations--Management
- Chuyên ngành: Khoa Quản Trị Kinh Doanh
- Tóm tắt: In this concise, practical book, MIT digital research leaders Peter Weill and Stephanie Woerner provide a powerful yet straightforward framework that has been field-tested globally with dozens of senior management teams. Based on years of study at the MIT Center for Information Systems Research (CISR), the authors find that digitization is moving companies' business models on two dimensions: from value chains to digital ecosystems, and from a fuzzy understanding of the needs of end customers to a sharper one.
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