CSDL Luận văn - Luận án
Improving marketing communication program for Saigontourane Da Nang Hotel
Số trang:
75 p.
Chuyên ngành:
Quản trị tổng hợp - PSU
Mã phân loại:
PSU
Kiểu tài liệu: Khóa luận Tốt nghiệp
Nhà xuất bản:
Đại học Duy Tân
Nơi lưu trữ: 209 Phan Thanh
Năm xuất bản:
2015
Ngôn ngữ: Tiếng Anh
Chủ đề:
Marketing
&
Communication
Tóm tắt:
Chapter 1: Literature review for marketing and marketing communication; Chapter 2: The current status of business and promotion mix of Saigontourane Danang hotel; Chapter 3: Improve the communication program for Saigontourane Danang hotel.
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