CSDL Luận văn - Luận án
Research on the influence of short video marketing on purchasing decisions at TVA multimedia media joint stock company
Số trang:
103 p.
Chuyên ngành:
Quản trị Kinh doanh
Mã phân loại:
658
Kiểu tài liệu: Khóa luận Tốt nghiệp
Nhà xuất bản:
Duy Tan University
Nơi lưu trữ: 03 Quang Trung
Năm xuất bản:
2023
Ngôn ngữ: Tiếng Anh
Chủ đề:
Business
&
Purchasing--Management
Tóm tắt:
Chapter 1: Introduction; Chapter 2: Theoretical basis on marketing videos and buying behavior; Chapter 3: Research methods; Chapter 4: Research results; Chapter 5: Conclusion and proposed solution.
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