001
000007014
003
LDTU
020
$a9780072500950
041
$aeng
082
$a658.84
100
$aRayport, Jeffrey F
245
$aCases in e-commerce $cJeffrey F Rayport, Bernard J Jaworski
260
$aBoston $bMcGraw-Hill $c2002
300
$a631 p. $c26 cm
500
$aGift of VNBookdrive
520
$a37 Harvard style cases featuring top companies competing in the New Economy. Cases are organized to facilitate discussion of the decision making process for formulating New Economy enterprise strategy. The presentation mirrors the organization of the eCommerce textbook written by the authors.
650
$aElectronic commerce
653
$aElectronic commerce
700
$aJaworski, Bernard J
852
$a209 Phan Thanh $bNgoại văn
911
Đinh Thị Thu Hồng
927
Tặng
928
36719
Sách Chuyên ngành
Sách cùng chủ đề
- Làm chủ cuộc chơi trong thời đại số = Digital game changer
- The business and information technologies (BIT) project : a global study of business practice
- The business and information technologies (BIT) project : a global study of business practice
- Digital marketing strategy : an integrated approach to online marketing
- Phishing Dark Waters