CSDL sách
001
000005308
003
LDTU
020
$a013012771X
041
$aeng
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$a658.8
100
$aArmstrong, Gary
245
$aMarketing $bAn introduction $cGary Armstrong, Philip Kotler
250
$a5th ed.
260
$aNew Jersey $bPrentice Hall $c1999
300
$a575 p. $bimages $c29 cm
504
$a Index: p.I.1 - I.24
520
$aThis book includes four parts: Part 1: Understanding marketing and the marketing management process; Part 2: Analyzing marketing oppertunities; Part 3: Developing marketing strategy and the marketing mix; Part 4: Extending marketing.
650
$aMarketing
653
$aMarketing
700
$aKotler, Philip
852
$a209 Phan Thanh $bTiếng Anh
911
Nguyễn Thị Hảo
927
Mua
928
6065
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