001
000007031
003
LDTU
020
$a9780750685450
041
$aeng
082
$a338.4791068
100
$a
245
$aManaging visitor attractions $cBrian Garrod, Stephen Wanhill, Anna Leask, Stephen Wanhill
250
$a2nd ed.
260
$aAmsterdam $bElsevier $c2015
300
$a364 p. $c24 cm
520
$aThis book has been fully revised and updated to include new case studies on attractions in Singapore, seasonal variation, religion-based attractions, HRM issues and heritage tourism. It also includes five new chapters looking at attraction success and failure, interpretation, school excursions, managing gardens and brand management.
650
$aTourism -- Management
653
$aTourism
700
$aGarrod, Brian $e Author
852
$a209 Phan Thanh $bNgoại văn
911
Đinh Thị Thu Hồng
927
Mua
928
35699
Sách Chuyên ngành
Sách cùng chủ đề
- Strategic management for hospitality and tourism : 2nd ed.
- Strategic management for tourism, hospitality and events : 3rd ed.
- Travel marketing, tourism economics and the airline product : an introduction to theory and practice
- Tourism, transport and travel management
- Marketing & selling the travel product : 2nd ed.