CSDL sách
001
000007460
003
LDTU
020
$a078902599X
041
$aeng
082
$a910.688
100
$aMills, Juline E. $etác giả
245
$aHandbook of consumer behavior, tourism, and the internet $cJuline E. Mills, Rob Law
260
$aNY $bRoutledge $c2004
300
$a314 p. $c28 cm
520
$aThis book examines vital issues affecting the travel and tourism industry from an online perspective. This book analyzes the latest theory and research on general online buyer characteristics, the differences between online and offline consumer behavior, the differences between broadband and narrowband users, the online search process, quality and perception of lodging brands, and Web site design, maintenance, and development.
650
$aTourism -- Computer network resoures
653
$aTourism
700
$aLaw, Rob $e tác giả
852
$a7/25 Quang Trung $bNgoại văn
911
Trần Thị Hậu
927
Mua
928
35681
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