CSDL sách
001
000007478
003
LDTU
020
$a9781472416582
041
$aeng
082
$a910.68
100
$aViken, Arvid $etác giả
245
$aTourism destination development $bTurns and tactics $cGreg Richards, Wil Munsters
260
$aEngland $bAshgate $c2014
300
$a278 p $c22 cm
520
$aThe book reveals dominant as well as alternative approaches to the field. The authors demonstrate how tourism destinations are commercial, but socially embedded; how they are both material and territorial, but at the same time socially constructed; how production of touristic brands and images are vital, but contested. Such tensions are unfolded through paradigmatic discussions and a series of case studies from the northern hemisphere. The chapters in the book investigate how destination development is catalysed through theming
650
$aTourism -- Management
653
$aTourism, Marketing
700
$aMunsters, Wil $e tác giả
852
$a209 Phan Thanh $bNgoại văn
911
Trần Thị Hậu
927
Mua
928
34276
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