CSDL sách
001
000006759
003
LDTU
020
$a0273029371
041
$aeng
082
$a658.809 91
100
$aHolloway J C.; Plant R. V.
245
$aMarketing for tourism
260
$aLondon $bPitman Publishing $c1988
300
$a354 p. $c21 cm
520
$aPresenting to the marketing perspective, marketing planning, marketing research and ít applications in tourism, the tourist marketing, tourism product policy, pricing the product, marketing communications, the distribution system.
650
$aMarketing -- Tourism
653
$aMarketing
700
$aFarmer, Richard N. $e tác giả
852
$a209 Phan Thanh $bNgoại văn
911
Trần Thị Hậu
927
Mua
928
32266
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