CSDL sách

Trở về
001
000005159
003
LDTU
020
$a9780789747419
041
$aeng
082
$a658.872
100
$aBlanchard, Olivier
245
$aSocial media ROI $bManaging and measuring social media efforts in your organization $cOlivier Blanchard, Brian Solis
260
$aUnited States of America $bQue $c2011
300
$a350 p. $c24 cm
504
$a Index: p. 281 - 292
520
$aSocial Media ROI delivers practical solutions for everything from structuring programs to attracting followers, defining metrics to managing crises. Whether you are in a startup or a global enterprise, this book will help you gain more value from every dime you invest in social media such as Align social communications with broader business goals and functions, Plan for effective performance measurement, Establish clarity of vision, purpose, and execution, Implement guidelines and operations for effectively managing social media,...
650
$aInternet marketing
653
$aSocial media
700
$aSolis, Brian
852
$a209 Phan Thanh $bTiếng Anh
911
Trần Thị Hậu
927
Mua
928
30661
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