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The innovator's method : bringing the lean startup into your organization

Tác giả: Nathan Furr, Jeff Dyer, Clayton M. Christensen

Have you ever come up with an idea for a new product or service but didn’t take any action because you thought it would be too risky? Or at work, have you had what you thought could be a big idea for your company—perhaps changing the way you develop or distribute a product, provide customer ...

The outsiders : eight unconventional CEOs and their radically rational blueprint for success

Tác giả: William N Thorndike

Including the stories of eight extraordinary CEOs, who ignored or defied the conventional wisdom of their time and applied a common set of principles to achieve remarkable and enduring success. This title helps us learn the consistent and rational traits that helped these select leaders to achieve ...

Winning the story wars : why those who tell--and live--the best stories will rule the future

Tác giả: Jonah Sachs

Part 1. The broken world of storytelling; Part 2. Shaping the future.

Entrepreneurial you : monetize your expertise, create multiple income streams and thrive

Tác giả: Dorie Clark

Part 1. Build your brand; Part 2. Monetize your expertise; Part 3. Extend your reach and impact online.

The opposable mind : winning through integrative thinking

Tác giả: Roger L Martin

Contents: Choices, conflict, and the creative spark: the problem-solving power of integrative thinking; No stomach for second-best: how integrative thinkers move beyond trade-offs; Reality, resistance, and resolution: how integrative thinkers keep their options open; Dancing through complexity: ...