ý kiến bạn đọc

Marketing information products and services : a primer for librarians and information professionals

Nhóm Tác giả: Abhinandan K. Jain, Ashok Jambhekar, T.P. Rama Rao and S. Sreenivas Rao

Marketing Information Products and Services responds to these questions. This comprehensive manual describes the fundamentals of marketing in the context of library and information sciences, presents various options for raising money, offers tips and techniques for better service management, and ...

Principles of services marketing

Tác giả: Adrian Palmer

It provides a comprehensive coverage of the issues involved in effective marketing within this highly varied and dynamic sector of the economy. The service sector is clearly differentiated from the primary and manufacturing sectors and its special characteristics addressed. These characteristics ...

Organizational behaviour: Practical readings for managers

Tác giả: David A. Kolb, Joyce Sautters Osland and Irwin M. Rubin

Presenting four parts such as Understanding yourself and other people at work, Creating effective work relationships; Leadership and management; Managing effective organizations.

Steel design: 5th ed.

Tác giả: William T. Segui

This book covers the fundamentals of structural steel design with an emphasis on the design of members and their connections, rather than the integrated design of buildings. The book is designed so that instructors can easily teach LRFD, ASD, or both, time-permitting. The application of fundamental ...

Reinforced concrete design: 7th ed.

Tác giả: George F. Limbrunner, Abi O. Aghayere

This book provides a non-calculus, practical approach to the design, analysis, and detailing of reinforced concrete structural members using numerous examples and a step-by-step solution format.