ý kiến bạn đọc

Warehouse and distribution automation handbook

Tác giả: Terry W. Brown...[et.al]

This practical guide to warehouse distribution automation techniques includes: evaluation of automation packages; strategic company plans; system justification; and equipment analysis, testing, training, and follow-up.

Marketing in travel and tourism

Tác giả: Victor Middleton

Presenting to the meaning of marketing in travel and tourism, understanding the marketing Mix in travel and tourism, planning strategy and tactics for travel and tourism marketing, using the principal marketing tools in travel and tourism.

The professional housekeeper: 4th ed.

Tác giả: Madelin Schneider, Georgina Tucker, Mary Scoviak and Medelin Schnei Wexlerder

It address the evolving role of the professional housekeeper as a manager. This comprehensive text has been updated to include everything from the latest information on self-managed teams in cleaning, "green cleaning," and recycling, to technological advances in the industry.

Marketing for tourism: 2 edition

Tác giả: Holloway J C.; Plant R. V

Presenting to the marketing perspective, marketing planning, marketing research and ít applications in tourism, the tourist marketing, tourism product policy, pricing the product, marketing communications, the distribution system.

International dimensions of business policy and strategy

Tác giả: John S. Garland, Richard N. Farmer

It focuses clearly on the internationalization of competition and markets, and discusses subsequent changes in corporate strategies. The coverage not only includes the normal functional strategies of production, finance and marketing, but also the issues of locational strategies, market ...