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Electronic commerce--Management

Duyệt theo:
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Digital marketing strategy : an integrated approach to online marketing

Tác giả: Simon Kingsnorth

Digital Marketing Strategy will show you how to effectively select, align and manage digital channels and operations, to streamline a winning digital marketing strategy for measurable, optimized results. It is an essential guide for any marketer to build an effective and practical digital strategy.

  • Phiên bản: 2nd ed.
  • Vị trí lưu trữ: 209 Phan Thanh
  • Tổng sách: 5
  • Đang rỗi: 5
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The digital marketing handbook : deliver powerful digital campaigns : 1st ed.

Tác giả: Simon Kingsnorth

Chapter - 01: How this book works; Chapter - 02: Building a high-converting, beautiful website; Chapter - 03: Optimizing your website to deliver top SEO results; Chapter - 04: Managing paid search for cost-effective results; Chapter - 05: Running display advertising that delivers brand value; ...

  • Vị trí lưu trữ: 209 Phan Thanh
  • Tổng sách: 5
  • Đang rỗi: 5
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Electronic commerce: A managerial perspective 2006: 4th edition

Tác giả: Efraim Turban, Dave King, Jae Kyu Lee, Dennis Viehland

For undergraduate and graduate courses in Electronic Commerce.For instructors looking for the most comprehensive, managerial, research based book on how corporate business uses e-commerce and less emphasis on technological underpinnings and development. Turban is the #1 best seller in the business ...

  • Vị trí lưu trữ: 03 Quang Trung
  • Tổng sách: 1
  • Đang rỗi: 1