CSDL SÁCH
Marketing--Decision making
Duyệt theo:
Strategic marketing problems : cases and comments: 12 th ed.
Chapter 1: Foundations of Strategic Marketing Management. Chapter 2: Financial Aspects of Marketing Management. Chapter 3: Marketing Decision Making and Case Analysis. Chapter 4: Opportunity Analysis and Market Targeting. Chapter 5: Product and Service Strategy and Management. Chapter 6: Integrated ...
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