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Harvard Business Review manager's handbook : the 17 skills leaders need to stand out

Nhóm Tác giả: Harvard Business Review Press

Part One. Develop a Leader Mindset; Part Two. Managing yourself; Part three. Managing Individuals; Part Four. Managing Teams; Part Five. Managing the Business.

Harvard Business Review entrepreneur's handbook : everything you need to launch and grow your new business

Nhóm Tác giả: Harvard Business Review Press

Part one: Preparing for the journey; Part two: Defining your enterprise; Part three: Financing your business; Part four: Scaling up; Part five: Looking to the future.

Build an A team : play to their strengths and lead them up the learning curve

Tác giả: Whitney Johnson

In this book, Johnson explains how to become one of those bosses and how to build your A-team by: Identifying what your employees already know and what they need to learn; Designing their jobs to maximize engagement and learning; Applying a seven-step process for leading each person up their ...

HBR's 10 must reads on strategic marketing

Nhóm Tác giả: Harvard Business Review Press

Contents: Rethinking marketing; Branding in the digital age; Marketing myopia; Marketing malpractice; The brand report card; The female economy; Customer value propositions in business markets; Getting brand communities right; The one number you need to grow; Ending the war between sales and ...

The alliance : managing talent in the networked age

Tác giả: Reid Hoffman, Ben Casnocha, Chris Yeh