CSDL Luận văn _ Luận án
Khoa Tiếng Anh
An investigation into the long-term marketing strategy of Novotel Danang Premier Han river Hotel
- Tác giả: Dang Thi Y Nhi |
- Giảng viên hướng dẫn: Phan Thi Nhu Gam |
- Chuyên ngành: Tiếng Anh Du lịch
Introduction the theoretical background related to marketing strategy, marketing in tourist and the long-term marketing strategy; Introduces on Novotel Danang Premier Han river Hotel an the Long-term marketing strategy of Novotel Danang Premier Han river Hotel; Analysis the evaluation.
An investigation and some solutions to improving the service quality of the food and beverage department of Hoian Garden Palace Hotel
- Tác giả: Nguyen Truong Thuy |
- Giảng viên hướng dẫn: Dinh Thanh Hieu |
- Chuyên ngành: Tiếng Anh Du lịch
Theoretical background about hotel business and the food and beverrage department; Case description about an overview ofHoian Garden Palace Hotel, F&B department and organizational framework at this hotel; Includes the real situation of the service quality of the F&B deparment with the analysis and evaluation.
A case study of the real situation of tourist attraction activities at grand seaview hotel Danang and some solutions
- Tác giả: Nguyen Thi Tuyet Trinh |
- Giảng viên hướng dẫn: Tran Thi Tho |
- Chuyên ngành: Tiếng Anh Du lịch
Theoretical background about tourism and tourist and hotel business; Case description about an overview of tourism and Grand Seaview Hotel; Includes analysis and evaluation of Grand Seaview Hotel.
An investigation into real situation of the marketing department at Vietnamix company and strategies to enhancing eficiency & attracting more tourists to the company
- Tác giả: Nguyen Hoai Bao Linh |
- Giảng viên hướng dẫn: Nguyen Thi Hang |
- Chuyên ngành: Tiếng Anh Du lịch
Theoretical background about resort and the quality of the FO department; Case description describing the overview of Hoi An Beach Resort and real situation on the service quality of the department at this resort; The analysis of the real situation of the service quality of the FO Department to attract more tourists and satisfy them well, and the conclusion.
Solution to improving quality of reception service at Sanouva Danang Hotel
- Tác giả: Nguyen Thi Thuy Trang |
- Giảng viên hướng dẫn: Le Thi Khanh Lam |
- Chuyên ngành: Tiếng Anh Du lịch
Theoretical bases on service quality and services quality of the reception deparment at the hotel; The quality of service of the reception department at Sanouva Danang Hotel; Strengths and weaknesses of the reception department at Sanouva Danang Hotel and some solution to improving the quality of reception department.