CSDL Luận văn _ Luận án

Khoa Tiếng Anh

  • Duyệt theo:
An investigation into the real situation of the marketing activities and suggestions for attracting tourists at My Son World cultural heritage
  • Tác giả: Truong Thi Bich Long |
  • Giảng viên hướng dẫn: Mai Lan Thi |
  • Chuyên ngành: Tiếng Anh Du lịch

Chapter I is theoretical background about My Son World cultural heritage and some information about art architecture, universally notable values; Chapter II is case description describing the tourstm service marketing and real situation the quality of marketing activities at World cultural heritage; Chapter III is the analysis and evaluation of the problems.

The real situation and some solutions helping improve the service quality of the reception department at Roya Family Hotel - Da Nang city
  • Tác giả: Pham Thi Len |
  • Giảng viên hướng dẫn: Nguyen Manh Quang |
  • Chuyên ngành: Tiếng Anh Du lịch

Theoretical bases on service quality and services quality of the reception deparment at the hotel; The quality of service of the reception department at Roya Family Hotel ; Strengths and weaknesses of the reception department at Roya Family Hotel and some solution to improving the quality of reception department.

A case study of the current situation of the guest ralation department at Crowne Palza Da Nang and solutions to improving its service
  • Tác giả: Mai Ngoc Quynh Tram |
  • Giảng viên hướng dẫn: Nguyen Thi Phu |
  • Chuyên ngành: Tiếng Anh Du lịch

Introduces the theoretical background related to hotel; Introduces on Crowne Palza Da Nang; The main point in this chapter is focusing on the factors of guest relation staff and analyzing of strengths, weaknesses of front office of Crowne Palza Da Nang.

An investigation into front office department at Golden Sea Hotel Da Nang and some solutions to overcoming its shortcomings
  • Tác giả: Do Thi Phuong |
  • Giảng viên hướng dẫn: Phan Thi Nhu Gam |
  • Chuyên ngành: Tiếng Anh Du lịch

In the first chapter, the different definitions about hotel that are closely related to each items of this study. Those definitions are presented clearly. Chapter II presents the general information, the real situation of front office department of Golden Sea Hotel; Chapter III focuses on analyzing the real situation of front office department of Golden Sea Hotel.

An investigation into the real situation and some solutions to atracting customers to touristm services of Global inex company
  • Tác giả: Phan Thi Thuy An |
  • Giảng viên hướng dẫn: Tran Thi Ngoc Tuyen |
  • Chuyên ngành: Tiếng Anh Du lịch

Some theories about marketing activities at atract tourists in travel business enterprises; The Global inex status as a marketing atraction for domestic and international tourists; Some marketing solutions to atract domestic and international toursts at Global Inex Com.