66821The restaurant : from concept to operation: 6th ed.
Each chapter has been revised, updated, and enhanced with numerous industry examples, sidebars, charts, tables, photographs, and menus. Greater emphasis is placed on restaurant business plans, restaurant management, and restaurant operations. The themes of sustainability and sustainable restaurant management have been added throughout. New sections have also been included on purchasing meat, cocktails, and the early history of eating out. All of this information will help restaurant owners make the decisions necessary to build a thriving business.
66822The restaurant manager's handbook : how to set up, operate, and Manage a financially successful food service operation with companion CD-ROM: 4th ed.
The book 28 chapters cover the entire process of a restaurant start-up and ongoing management in an easy to understand way, pointing out methods to increase your chances of success and showing how to avoid the many mistakes arising from being uninformed and inexperienced that can doom a restaurateur’s start up.
66823The revenue acceleration rules : supercharge sales and marketing through artificial intelligence, predictive technologies, and account-based strategies
B2B is 45% of the economy, but no book has addressed just this area of B2B predictive marketing--all have looked more at the consumer end of the predictive space. This book will explore how using predictive marketing to support ABM initiatives in the B2B world can supercharge your demand waterfall and align marketing sales. Account-Based Marketing is a how-to book that uses examples and best practices from industry experts to show readers what they should be doing to implement predictive ABM to grow revenue.
66824The revolutionary Chat GPT guide : how to effectively use AI algorithm to generate human-like language; better and faster writing, increase your productivity, and access easier income strategies
With this book, you will: Unleash ChatGPT's benefits for writers, marketers, customer support, business operations, accessibility solutions, journalism, coding, legal and financial writing, science and research, and more; Arm yourself with the knowledge and tools to produce captivating, natural language that engage your readers and sets you apart as a skilled writer; Master the process of utilizing ChatGPT effectively, from determining the task to reviewing and editing the output; Utilize ChatGPT for various writing purposes, including creative writing, content marketing, academic writing, and humanizing AI-generated content ...
66825The rise of hotel chains in the United States, 1896-1980 : garland studies in entrepreneurship
Combines history, organizational theory, and statistical analysis to examine how chains have come to dominate the hotel industry over the past century. Provides information and insight not only on a major American industry, but also on the rise of chains, a phenomenon increasingly affecting many ot.
66826The rise of the platform marketer : performance marketing with Google, Facebook, and Twitter, plus the latest high-growth digital advertising platforms
Presenting to The age of the customer; The ad tech ecosystem; Introducing the platform marketer; Identity management; Audience management; The privacy paradox; Media optimization; Channel optimization; Experience design and creation.
66827The road to serfdom
The abandoned road; The great utopia; Individualism and collectivism;...
66828The road's end
Fourteen-year-old Matt, Tuava-Li the elf, and Tomtar the troll continue their race to the North Pole to try to save their worlds, in competition with Becky and the villainous Jardaine, but unexpected horrors await whoever journeys beyond the Gates of Vattar.
66829The role of context and the human dimension in the design of secure systems
1. Introdution; 2. The importance of context and the human dimension; 3. The Mortice methodology; 4. The case studies; 5. Implication from the case studies; 6. Appendices.
66830The role of data in circular economy development
The article provides some basic information about the role of data in Vietnam’s continuous efforts to improve data infrastructure and support the development of a CE.